One of the bigger deals in my fashion career was this music video we made with A$AP Rocky for Zalando’s season start campaign REMIX FASHION.
He’s not only a big name in pop culture, but is also a highly coveted face in the fashion world.
Please contact me for the password to play the music video below.
Creative Team: Constanze Bilogan / Arlen Schäl
Directed by Gordon von Steiner.
Creative Director: Nadine Nedreboe
Topmodel squad: Julia Nobis, Jourdan Dunn, Andreea Diaconu, Kris Gottschalk
... by extensive OOH bookings, print ad spreads and all-around digital activations (banners, programmatic...).
... such as DOOH, Social Media and moving banners, we created style clips feat. the ladies and their REMIXed looks, in the set of our main film.
Some of our bookings turned out to be quite spectacular:
Also Paris couldn't help it but get into the REMIX mood:
Also Germany was in the REMIX mood and got to see our film in nice YouTube banners:
... and last but not least, even Rocky himself made something out of our key visuals:
... definitely got us out there, all ups and downs included.